The Alltech FEI World Equestrian Games™ is a global competition showcasing animals at their peak level of performance. The Alltech FEI World Equestrian GamesTM 2014 in Normandy, France, will build on the success of the 2010 Alltech FEI World Equestrian Games in Kentucky, where world championships for eight disciplines were held over 16 days.
In 2010, 58 countries were represented by 632 athletes and 752 horses. The Kentucky Horse Park, site of the championships, saw 511,000 spectators come to watch the disciplines; and were joined by a TV audience of 400+ million around the world. During the festival, 2000 journalists travelled to Kentucky to spread the news in print and online media from the 2010 Alltech FEI World Equestrian Games.
The Normandy region is France’s largest horse breeding center and a world class venue for people and horses.
- 10,000 employed directly in equestrian activities
- Turnover of €600 million per year
- 4,000 equestrian events each year
- Home to the Institute of Equine Pathology
- Deauville airport – specialises in horse transportation
Elements of the Alltech FEI World Equestrian GamesTM 2014 in Normandy will be woven into the framework of the region. Three competition zones will be set in the heart of the city of Caen in the Stadium, Exhibition centre and Racecourse. France’s Horse Breeding capital – Haras du Pin Ecurie (National Stud) – will provide the start of the 100-mile Endurance race and Mont Saint Michel, the second most visited site in France, will be the finishing line for the 100 mile Endurance competition.