Dubai Duty Free Supports DIAR Racing at Newbury

87097c_57909134b4dc43e69b5ae991fd0328df.png_srz_p_189_140_75_22_0.50_1.20_025 May 2015, UK ~ The committee of the Dubai International Arabian Races (DIAR) is delighted to announce that Dubai Duty Free showcase day of UK Arabian racing by sponsoring a Gr.1 PA race at Newbury Racecourse on Sunday, 26 July 2015.

Sponsors for the day are UAE based companies and organizations which seek not only to help DIAR patron HH Sheikh Hamdan bin Rashid Al Maktoum, Deputy Ruler of Dubai and UAE Minister of Finance, promote the sport of Arabian horse racing to a wider audience, but strengthen their international commercial and diplomatic ties.

Dubai Duty Free has been sponsoring sporting events as an integral part of their marketing strategy since 1983. As a UAE based company and a long-time sponsor of Thoroughbred racing at Newbury Racecourse, Dubai Duty Free presented an ideal partnership for the feature DIAR day which is already endorsed by companies such as Emirates Airline, Rotana Hotels & Resorts, Emirates NBD, Jebel Ali Racecourse and Emirates Equestrian Federation.

Dubai Duty Free will be sponsoring the prestigious Dubai Duty Free Hatta International Stakes (Gr.1 PA); a 1m2f contest for 4 year old + fillies and mares. Last year this race was won by DJAINKA DES FORGES that went on to win the €1,000,000 Gr.1 PA Qatar Arabian World Cup at Longchamp on Prix de l’Arc de Triomphe day. She is now the joint highest rated Arabian filly in the world, showing that the Hatta International is an integral part of the international pattern race calendar.

Mirza Al Sayegh (Chairman of DIAR) has worked hard with his committee to secure the addition of Dubai Duty Free to the list of sponsors for this event:

Commenting on the sponsorship, Dubai Duty Free Executive Vice Chairman Colm McLoughlin said, “We are glad to support the Dubai International Arabian Races (DIAR) taking place at the historic Newbury Racecourse in July, which is a new addition to our ever-growing sports portfolio in sponsoring horseracing overseas.”

“Horseracing sponsorship enables us to promote the Dubai Duty Free brand, which is a very important part of fulfilling our original brief to help promote Dubai, which remains in our mission statement to this day,” added McLoughlin.

Genny Haynes of the Arabian Racing Organization (ARO) commented: “The Arabian Racing Organization is delighted to welcome Dubai Duty Free as a new sponsor to the flagship day of International Arabian racing in the UK. The Dubai International Arabian Races are renowned worldwide and we look forward to Dubai Duty Free’s involvement as part of this incredible initiative of HH Sheikh Hamdan bin Rashid Al Maktoum.”

The addition of Dubai Duty Free to this day also serves to strengthen their continued relationship with Newbury Racecourse as Julian Thick, CEO of Newbury Racecourse, acknowledges:

“Dubai Duty Free has been sponsoring at Newbury for 20 years, so we are delighted that the company has decided to support Dubai International Arabian Races in such generous fashion too. This day is one of the highlights of our summer season and a hugely popular event in the Newbury area and we are looking forward to the 2015 renewal on 26th July being the best yet.

The full list of races and sponsors for the DIAR – Newbury 26 July 2015:

Fly Emirates Premier Handicap Stakes

Rotana Hotels and Resorts Premier Handicap Stakes

Emirates NBD International Stakes

Jebel Ali Racecourse Zaabeel International Stakes (Group 1 PA

Dubai Duty Free Hatta International Stakes (Group 1 PA)

Shadwell Dubai International Stakes (Group 1 PA)

Emirates Equestrian Federation International Stakes (Group 2 PA)

National Academy of Indian Payroll Handicap Stakes

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